Jaguar statistics span global retail sales, parent-company scale, electrification, fuel economy, emissions and vehicle performance. The figures below distinguish Jaguar brand measures from Jaguar Land Rover (JLR) group measures and identify the relevant fiscal year, test cycle or model specification.
Key Jaguar Statistics
The most useful headline figures are:
- In FY2024/25, Jaguar retailed 48,445 vehicles globally.
- In FY2024/25, Jaguar retail sales fell 27.5% year over year.
- In FY2023/24, Jaguar retailed 66,866 vehicles globally.
- In FY2024/25, Jaguar represented 11.3% of JLR retail sales.
- In FY2024/25, JLR retail sales totaled 428,854 vehicles.
- In FY2024/25, JLR wholesales totaled 400,898 units.
- In FY2024/25, JLR revenue was £29.0 billion.
- In FY2024/25, JLR profit before tax was £2.5 billion.
- In FY2024/25, JLR free cash flow was £1.5 billion.
- At the end of FY2024/25, JLR net cash was £0.3 billion.
- In FY2024/25, JLR’s adjusted EBIT margin was 8.5%.
- In FY2023/24, 75% of JLR sales were electrified.
- Since 2007, vehicle-build energy has fallen by more than one-third.
- In FY2023/24, 67% of JLR sales were electrified.
- Under the stated WLTP specification, Jaguar XE D200 records 4.9 L/100 km and 127 g/km CO2.
- Under the stated WLTP specification, Jaguar I-PACE EV400 produces 297 kW and 400 PS.
- The 2023 Jaguar I-PACE is rated at up to 246 MPGe.
- The Jaguar I-PACE has a 90 kWh battery and reaches 0–100 km/h in 4.8 seconds.
Contents
- Key Jaguar Statistics
- Jaguar Sales Statistics and Recent Brand Trends
- JLR Scale, Revenue and Operating Statistics
- Jaguar Electrification and Sustainability Data
- Jaguar Fuel Economy and CO2 Statistics
- Jaguar Performance and Electric Vehicle Statistics
- Jaguar SUV and Performance-Model Specifications
Jaguar Sales Statistics and Recent Brand Trends
Jaguar’s reported global retail sales were lower in FY2024/25 than in the preceding fiscal year. The source describes retail sales as dealer sales to end clients; the period and definition are source-specific.
| Measure | Period | Result |
|---|---|---|
| Jaguar retail sales | FY2024/25 | 48,445 vehicles |
| Year-over-year change in Jaguar retail sales | FY2024/25 | 27.5% decline |
| Jaguar retail sales | FY2023/24 | 66,866 vehicles |
| Jaguar share of JLR retail sales | FY2024/25 | 11.3% |
Source: JLR Annual Report FY24/25. Retail sales include CJLR under the supplied definition, while wholesales exclude CJLR.
The comparison is between reported fiscal-year totals, not a monthly sales run rate. Jaguar’s 48,445-vehicle FY2024/25 result is a brand figure, whereas the wider JLR totals below combine the group’s reported population of vehicles.
JLR Scale, Revenue and Operating Statistics
JLR’s group-level measures provide context for Jaguar’s place within the wider company. These are not Jaguar-only financial results.
| JLR measure | Period | Reported result |
|---|---|---|
| Retail sales | FY2024/25 | 428,854 vehicles |
| Wholesales | FY2024/25 | 400,898 units |
| Retail sales | FY2023/24 | 431,733 vehicles |
| Retail-sales change | FY2023/24 | 21.7% increase |
| Revenue | FY2024/25 | £29.0 billion |
| Profit before tax | FY2024/25 | £2.5 billion |
| Profit after tax | FY2024/25 | £1.8 billion |
| Free cash flow | FY2024/25 | £1.5 billion |
| Net cash at year end | FY2024/25 | £0.3 billion |
| Adjusted EBIT margin | FY2024/25 | 8.5% |
The financial figures come from Annual Report 2025 | JLR Media Newsroom. Revenue, profit, cash flow, net cash and margin are JLR measures and should not be attributed solely to Jaguar.
JLR also reported that revenue rose 27.1% in FY2023/24, adjusted EBITDA margin was 15.9% in FY2023/24, and adjusted EBIT margin rose 6.1 points in that fiscal year. These measures use the source’s accounting definitions and are not directly interchangeable with retail-sales percentages.
Jaguar Electrification and Sustainability Data
The supplied sustainability figures describe JLR activity and therefore provide group context for Jaguar’s electrification direction. “Electrified” includes battery-electric vehicles (BEV), plug-in hybrids (PHEV) and mild hybrids (MHEV).
| Sustainability measure | Period or baseline | Result |
|---|---|---|
| JLR sales that were electrified | FY2023/24 | 75% |
| JLR sales that were electrified | FY2022/23 | 67% |
| Vehicle-build energy change | Since 2007 | Fell more than one-third |
| Electricity used at UK JLR sites | As stated by Jaguar | 100% renewable |
Source: Responsibility | Jaguar.
The two sales percentages describe different fiscal years, and the category includes BEV, PHEV and MHEV rather than BEVs alone. The energy comparison uses 2007 as its stated baseline and reports a directional change rather than an absolute energy figure.
The supplied sustainability notes also distinguish targets from measured outcomes: targets are not measured outcomes. Similarly, a zero-tailpipe value for an electric vehicle excludes lifecycle emissions, so it should not be read as a complete lifecycle-carbon result.
Jaguar Fuel Economy and CO2 Statistics
The following Jaguar model figures are official WLTP test-cycle values. Real-world results vary, and the source-specific model table should be used for the exact version and market context.
| Model and version | Fuel economy | CO2 |
|---|---|---|
| XE D200 | 4.9 L/100 km | 127 g/km |
| XE P250 | 7.7 L/100 km | 175 g/km |
| E-PACE D165 | 6.0 L/100 km | 156 g/km |
| E-PACE D200 AWD | 6.3 L/100 km | 165 g/km |
| E-PACE P160 | 7.8 L/100 km | 177 g/km |
| E-PACE P200 AWD | 8.5 L/100 km | 193 g/km |
| F-PACE D200 | 6.3 L/100 km | 165 g/km |
| F-PACE P250 | 9.1 L/100 km | 208 g/km |
| F-PACE P400 | 9.5 L/100 km | 216 g/km |
| F-PACE SVR | 12.0 L/100 km | 274 g/km |
Source: Consommation et Émissions CO2. Values are WLTP test-cycle results; real-world consumption and emissions vary.
Within this set of listed versions, the stated figures range from the XE D200’s 4.9 L/100 km and 127 g/km to the F-PACE SVR’s 12.0 L/100 km and 274 g/km. That is a comparison of specified model variants, not a controlled road test or a prediction of individual fuel bills.
Jaguar Performance and Electric Vehicle Statistics
Jaguar’s I-PACE specifications combine power, acceleration, battery capacity, aerodynamic design and energy use. The figures describe the specified vehicle and measurement system, not an independently tested result.
| I-PACE measure | Stated result |
|---|---|
| EV400 output | 297 kW / 400 PS |
| 0–100 km/h acceleration | 4.8 seconds |
| Battery capacity | 90 kWh |
| Drag coefficient | 0.29 |
| 2023 rating | Up to 246 MPGe |
| Combined energy consumption | 25.2 kWh/100 km |
| Combined CO2 | 0 g/km |
Source: 2024 Jaguar I-PACE Electric | Models. The 0 g/km figure is a zero-tailpipe value and excludes lifecycle emissions.
The I-PACE’s 297 kW and 400 PS outputs describe the EV400 specification, while the 246 MPGe figure is identified for the 2023 model. MPGe and kWh/100 km are different efficiency conventions, so they should not be treated as duplicate measurements.
Jaguar SUV and Performance-Model Specifications
Jaguar’s SUV and performance range shows how powertrain type and output relate to stated efficiency and emissions. The entries below retain the supplied model labels and units.
| Model | Power or efficiency specification | CO2 where supplied |
|---|---|---|
| E-PACE P270e | 198 kW / 269 PS; 1.4 L/100 km | 33 g/km |
| F-PACE P400e | 297 kW / 404 PS; 1.8 L/100 km | 41 g/km |
| F-PACE SVR P550 | 405 kW / 550 PS | Not supplied in this entry |
| F-PACE P400e | 1.6 L/100 km WLTP | 37 g/km WLTP |
| F-PACE D300 | 7.2 L/100 km | 189 g/km |
| XF D200 RWD | 5.0 L/100 km | 130 g/km |
| XF D200 AWD | 5.4 L/100 km | 142 g/km |
| F-TYPE P300 coupe | 9.3 L/100 km | 212 g/km |
| F-TYPE P575 coupe | 10.5 L/100 km | 239 g/km |
| F-TYPE P450 convertible | 10.6 L/100 km | 241 g/km |
The electrified SUV specifications are sourced from 2024 Jaguar I-PACE Electric | Models, while the remaining model-table entries are from Consommation et Émissions CO2.
The two F-PACE P400e entries retain their source-specific presentations: one lists 1.8 L/100 km and 41 g/km, while the WLTP entry lists 1.6 L/100 km and 37 g/km. They should not be merged because the supplied data does not establish that they are the same measurement configuration.
The same caution applies to the performance models. The F-PACE SVR P550 entry supplies power output but no corresponding CO2 value in that statistic, while the F-TYPE figures identify body style and retain their stated fuel-economy and emissions measures.